Keynote Session

Opening Keynote: The New Media Playbook for Advocacy in Washington

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Opening Remarks Cat Proulx (Beekeeper Group) The Washington media landscape is evolving as audiences, policymakers, and political insiders increasingly turn to trusted individual voices rather than traditional institutions for information and insight. In this session, award-winning political journalist Rachael Bade shares her perspective on the rise of new media and her own professional pivot within […]

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Closing Keynote: How ‘Good Conflict’ Can Advance Your Advocacy Mission

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In the world of political advocacy, we are often taught to fear conflict or treat it as a barrier to progress. But there is such a thing as good conflict. Good conflict feels alive, has traction, stretches you, and draws you in. Good conflict produces results, drives change, solves problems, creates value, and strengthens relationships.

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