Generative Engine Optimization (GEO): The New Earned Media

Search is changing, and so is the way your audiences, journalists, and even lawmakers encounter information. As AI-generated answers become a default source, organizations that understand generative engine optimization will have a major advantage in shaping the narrative around their issues.  

The Science of the Prompt: AI Tools for Policy and Legislative Analysis

AI for advocacy continues to be an evolving topic, but for many teams AI tools have become an integral part of their workflow. For practitioners that are still wary, a lot of the confusion is in how to get quality outputs and understanding the 'what' of your overall ask. This session dives into the practical […]