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UID:6453-1780572600-1780576200@buzzadvocacy.org
SUMMARY:The State Playbook: Building a Multi-State Advocacy Strategy That Scales
DESCRIPTION:As more organizations prioritize state advocacy for the foreseeable future\, a strong team is essential for success. This session delves into current key priorities for state advocacy\, and if it’s the “new normal” for legislative strategy. Explore how to balance efforts across multiple states\, navigate budget considerations\, and build a robust state advocacy approach that empowers your team to achieve significant impact.
URL:https://buzzadvocacy.org/event/the-state-playbook-building-a-multi-state-advocacy-strategy-that-scales-2/
CATEGORIES:Day 2 Schedule
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DTSTART;TZID=America/New_York:20260604T140000
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UID:6458-1780581600-1780585200@buzzadvocacy.org
SUMMARY:Putting the AD in ADvocacy: The Science of Political and Issue Advertising
DESCRIPTION:Advocacy advertising can be one of the most powerful tools in your arsenal\, but only if the strategy behind it is as sharp as the creative. This session breaks down what’s working in advocacy ads today\, from targeting and budget allocation to navigating the increasingly complex rules around political categorization of issue-based content.
URL:https://buzzadvocacy.org/event/putting-the-ad-in-advocacy-the-science-of-political-and-issue-advertising-2/
CATEGORIES:Day 2 Schedule
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